by Roxanne Darling on March 22, 2007
This a quote from a recent health care marketing report by the Economic and Social Research Council. Advertisers are having two very different responses though.
On the one hand, NBC is testing viewers brains to see if ads can still register even when TV viewers fast-forward past them.
NBC is testing hearts and minds in its quest [...]
by Roxanne Darling on March 9, 2007
Jeff Pulver has issued open invitations to videobloggers to attend his Video on the Net Conference in San Jose, CA as his guest.
Video on the Net
He’s actually putting money to bridge one of the many “digital divides” – in this case between the large media and IT companies who have revenues in the hundreds of [...]
by Roxanne Darling on March 1, 2007
I would have thought after 10 years of the web becoming a legitimate business tool that by now it would be reasonably easy for web developers and clients to find each other and make happy ever after. Turns out it may actually be getting harder.
I read a short post on Matt Mullenweg’s blog today titled [...]