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From the monthly archives:

July 2008

Using Social Media to Promote Your Event: Step 1

by Roxanne Darling on July 28, 2008

We are the lead organizers for Podcamp Hawaii, coming this fall to Honolulu on October 24 & 25th. I’ll be using our company blog to share the behind-the-scenes planning process. Since it is an “unconference” there are several things that we do differently. First off, we are making this happen over a very short time [...]

Continue Reading 5 comments HowTo

Free Idea: Podcaster-in-Residence Saves Hawaii Tourism?

by Roxanne Darling on July 25, 2008

I have always loved the concept of artist-in-residence or writer-in-residence, like our client Lannan supports. It is an altruistic gesture in most cases, a generous soul or organization that supports a creative person in finding her/his muse, or voice. Alas I am a Capricorn and many roads lead back to business in my mind. I [...]

Continue Reading 3 comments Social Media, Strategy

Friday Buzz Report for Bare Feet Blog 080725

by Roxanne Darling on July 24, 2008

I feel like starting virtually very post here with a mea culpa. I have so many blog ideas but often run out of time. After all, we also produce an almost daily video podcast which takes a couple of hours each, and now I am helping to create the unconference PodCamp Hawaii. Of course I [...]

Continue Reading 0 comments News, Social Media

Blogosphere Updates

by Roxanne Darling on July 15, 2008

Jason Calacanis Quit Blogging Altogether The internet is a fascinating place. It so rules the day for a certain subset of humanity, while many more others have yet to really dip their toes in. This week, we are seeing a dramatic shift in how we communicate online, why we communicate, and how we can be [...]

Continue Reading 4 comments Aloha, Social Media

Wasting Time or Making Hay on the Internet

by Roxanne Darling on July 8, 2008

I tripped across this report of the top 10 time wasters in the Internet from InternetSafety.com. I’m taking it at face value, (rather then spend time checking out the methodology) because my point relates to the concept not the actual data points themselves. But first, here is the list, no particular order: Social Networking Sites [...]

Continue Reading 0 comments Social Media

The Social Way to Give & Get Satisfaction

by Roxanne Darling on July 5, 2008

GetSatisfaction.com was launched in September, 2007, and is really gaining traction these days, as Twitter is one of its most active clients. What is it? It’s a new way that customers and companies can use public forums to solve problems. Companies can pro-actively use the site as their main location to address customer service issues, [...]

Continue Reading 0 comments Social Media, Tech Tools

Everyone knows the airlines are hurting. What I don’t understand is why they seem unable to learn from the recurring problems they experience to be both more efficient and to actually convert them into marketing moments. Here’s a real life example with several free ideas I have for United Airlines, or any airline really. The [...]

Continue Reading 6 comments Branding, Strategy