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From the monthly archives:

October 2009

Social Media Events: New School or Old School?

by Roxanne Darling on October 28, 2009

Even though we have these amazing, 24/7 ubiquitous connections taking place on the social web, IRL (in real life) conferences are still booming. I think that many of us still long for those face to face connections, even more so now that our networks have blown way past the indications of Dunbar’s number. He he.
This [...]

Continue Reading 14 comments Activism, Aloha, Gossip 2.0

Social Web Bootcamp – Time to Get in the Game

by Roxanne Darling on October 26, 2009

Does it feel like 1999 all over again?
Remember when you didn’t think you needed a web site because you had a brochure?
Confused by all the hype surrounding blogs, Twitter, YouTube, and Facebook?
Then Social Web Bootcamp is for you. It’s a one day program that takes you from the 30,000’ view of how [...]

Continue Reading 3 comments News, Social Media, Speaking

How Do Logos Matter to You?

by Roxanne Darling on October 21, 2009

At a recent meeting of the Hawaii Chapter of the Social Media Club, I talked briefly with Dr. Bill Haig of Power Logo Design about the shifting sands of brand credibility and how that gets created and managed. He has a successful business and several white papers on the specialty of “credibility based logo design.” [...]

Continue Reading 9 comments Branding, Social Media

Get Daily Inspiration & Help Rox Get the Good Mood Gig

by Roxanne Darling on October 9, 2009

Vote for Rox to win the Good Mood Gig from SAM-e
I have entered the contest to win a 6-month blogging gig to write about “good moods” for Nature Made and their natural mood supplement, Sam-e. No product endorsements required. Seems like a perfect opportunity to share aloha with the world. Voting is open and [...]

Continue Reading 10 comments Activism, Aloha, Social Media

Is it easy to tell if you are a scammer or straight-shooter?

by Roxanne Darling on October 7, 2009

The social web has made it so easy for people to connect with each other and have a voice at the table like never before. Last night at a tweetup here in Honolulu, I met Larry Heim, CEO of HonBlue. This was a Tweetup Treat, as Larry and I do not normally travel in the [...]

Continue Reading 8 comments Activism, Branding, HowTo, Social Media

It’s Official: Bloggers Are Recognized by the FTC

by Roxanne Darling on October 6, 2009

As I have been discussing here in the past few months, the issue of payola, pay-per-post, freebies, and other incentives by marketers to entice blog coverage has come under review of the Federal Trade Commission. They have published new rules covering paid reviews and celebrity endorsements. The vote was 4-0 in favor.
Keep in mind, [...]

Continue Reading 7 comments Money Matters, News, Social Media