About Us
We are a small, curious, tech-savvy company based in Honolulu, Hawai'i, owned by Roxanne Darling and Shane Robinson. We love using the internet to connect people and solve problems. We are rather opinionated about many of the details in terms of how that is done. Our bias runs clearly toward more interactivity, ease of use, and answering the business question: What's the point?
Our clients often come to us when they have graduated beyond the skills of their earlier web developers or when they want to push the internet in new directions for their business. We are early adopters of the latest tools of the internet and are well versed in being able to help others (you?) navigate the increasingly complex and technical maze found "on the internets."
We offer internet literacy to business.
We produce the award-winning internet TV show Beach Walks with Rox, and have 12 years experience working in internet technology, streaming media, audio & video podcasting, new media creation and consulting, content management systems, event production, and public speaking. We are based in Hawaii and work with clients across the U.S., including Lannan Foundation, Prudential Insurance, and Hopscotch Press.
Internet literacy (to us) means knowing how to be part of meaningful conversations with your desired audience. It means understanding how technology can enhance or impede your relationships with customers and with employees. Our successful customers are using the internet to diversify their businesses, to improve efficiency, and to get ahead of their competition, by using a combination of smart technology and smart psychology.
Please contact us today for a free, exploratory conversation to talk about your goals and desires and how the modern web (aka "web 2.0") can help you attain them.
We currently produce these new media projects:
Beach Walks with Rox - a stress-reducing, inspiring daily video podcast from Hawai'i
The Reef - a social community to share information and spread aloha. Please join us!
Roxanne loves to travel, speak in public, paddle the 6-person outrigger canoe, and is trying to give up working really long hours. She walks the line between technology and communication with a ballerina's balance and has a way of inspiring even luddites to try new things online. Please let it be known though, perhaps as a graduate of UC Berkeley, she is not a bystander or interested in the status quo!
Roxanne's Profile on LinkedIn
Follow Roxanne on Twitter
Shane is well known as Secret Cameraman on Beach Walks with Rox and is a great dog trainer whose bark is worse than his bite. At work, we think he is a brilliant trouble-shooter and information architect, and with an art degree from the University of Iowa, he adds finesse to all of our projects.
Shane's Profile on LinkedIn
Follow Shane on Twitter
We have a great group of people working with us too:
Alex Diaz - Production Assistant
Suzanne Garney - Production Assistant
Recent Media Coverage and Interviews
BizBash features Roxanne's Ad:Tech presentation re: building buzz with video
Marketing with Downloadable Media presentation was outstanding
Kailua Web company’s online TV show goes viral
Beach Walks with Rox featured on YouTube Travel Channel (link may expire over time)
Beach Walks covered on The Viral Show
Diva Marketing Talks Bout Vlogs with Roxanne Darling and Rick Short
Videoblogging and Internet TV: Are Your Ready?
Virtual Beach Walk Interview with Roxanne Darling
Podcasting talk at IABC Honolulu, May, 2005


You can follow and connect with Roxanne on 



