From the category archives:

Money Matters

Going from Free to Fee Part 2

by Roxanne Darling on February 9, 2009

I started this discussion on this post and once I got into a lengthy reply to the comments, I realized there is more to be explored. You may want to read Part 1 and the associated comments here. The more I have been thinking about this, the more I want to see companies explore user-generated [...]

Continue Reading 6 comments Money Matters, Strategy

Going From to Free to Fee, Consciously: Yes We Can?

by Roxanne Darling on February 2, 2009

Chris Anderson has added his voice to the many discussions of how the internet economy which is all about the free is facing cash shortages and reality checks as the economy tanks. He is optimistic that free will survive, yet not by itself. Just as Bernie Madoff’s run came to end, just as the lousy [...]

Continue Reading 9 comments Money Matters, Strategy

I love thinking forward, and being an ENTJ, can imagine all sorts of possibilities that others not only do not see, but when presented with them, say, “Hogwash!” Nonetheless, I have for better and for worse been an early adopter, in the vanguard, ahead of my time (choose your phraseology) most of my life. So [...]

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Online Video: Can it save advertising?

by Roxanne Darling on May 21, 2008

We are currently in negotiations with a very large global company, inside of which are a very few brave souls trying to bring new media and new thinking into a well-established, well-rated company that moves at a molasses pace like most corporate behemoths. The product in play is online video. My ears and eyes are [...]

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Do you invest more in people or gear?

by Roxanne Darling on April 22, 2008

There was a job posting over on a message list I follow, and it got me to thinking. It seems that lots of companies feel safer and more comfortable about investing in a lot of high end equipment, but then want to find people to work on spec or for very little pay or for [...]

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Getting Clients to Pay On Time

by Roxanne Darling on January 15, 2008

We are a small business. We invoice once a month, for services performed in the previous month. Our payment terms are “due on receipt.” Some clients pay accordingly. Others have tended to lump us into the “net-30” category based (my ass-u-mption) on the terms they receive from other vendors. A few others appear to have [...]

Continue Reading 5 comments Activism, Aloha, Money Matters, Social Media, Strategy

How much should you budget for monthly website expenses?

by Roxanne Darling on December 12, 2007

Now that most businesses and organizations have a web site, they are used to the line item in the budget for initial development. And for many, getting a site up and running is such a grueling task that they are ready to sit and rest on their laurels for a while after launch! We completely [...]

Continue Reading 3 comments HowTo, Money Matters, Strategy