From the category archives:

Podcasts

I interviewed Charlene Kauhane (of Kauhane Inc.) and Keliʻi Brown of the Maui Visitors Bureau over at the Ulupalakua Ranch on Maui. I had been hired to create, staff, and execute a Social Media Campaign for the Bureau, all in the span of less than six weeks. There are many discussion points in here:How speed [...]

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Continue Reading 6 comments Social Media, Strategy, Video

Here is the next installment in my web cam conversations with you. I am experimenting with the new uStream Producer “desktop application.” It allows me to record and live stream at the same time, while mixing in graphics, etc. You’ll see a small attempt at that at the end. Over time you will see many [...]

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Continue Reading 5 comments Gossip 2.0, News, Tech Tools, Video

Rox Talks Video Ads & Next Level Hawaii

by Roxanne Darling on April 20, 2010

I am launching web cam conversations with you this week. It’s the one form of video I have not done very much though the idea of it appeals to me a lot. It’s short, just under 6 minutes, and here’s what you’ll find inside: Rox makes a confession Shout out to NYTimes.com Opinion: Pre-roll ads [...]

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Continue Reading 13 comments Aloha, Podcasts, Video

Executive Overview of Social Media for the C’s

by Roxanne Darling on December 4, 2009

I had an opportunity to speak with the “c”s at a leading Hawaii company today. That’s shorthand for the CEO, the CFO, the CTO, the CLO, etc. As is standard practice, I do not disclose our consulting clients unless the client wishes to do so. They shall remain anonymous for now. I love doing this [...]

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Continue Reading 15 comments Gossip 2.0, Social Media, Speaking, Video

The U.S. Navy is Using Social Media

by Roxanne Darling on August 13, 2009

Here is a brief late night interview with Public Affairs Officer Jason Salata (who manages the @USS_Nimitz twitter account) talking about how the U.S. Navy has jumped into social media in the past several months. Shane and I filmed this while on board the USS Nimitz, over “Mid Rats” aka midnight rations. The scrambled egg [...]

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Continue Reading 17 comments HowTo, Social Media, Video

Rox is LIVE on the Andy Bumatai Show Today

by Shane Robinson on May 19, 2009

LIVE today, May 19, 2009, at 1pm Hawaii time. That’s 4pm in California and 7pm in New York. Leave a comment (on the right side of the video window) and they might read your comments live during the show. Rox’s appearance broke all previous viewership records! You can watch the archived episode here.

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Continue Reading 0 comments Social Media, Speaking, Video

Ed Morita is the pastry chef at Longhi’s, a popular restaurant in Honolulu. He tells us how he is using Twitter to build his personal brand, drive traffic into the restaurant, save his job, and spread the Aloha! Filmed at the ING Direct Cafe in Waikiki, Hawaii at the March meeting of the Hawaii Chapter [...]

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Continue Reading 8 comments Branding, HowTo, Podcasts, Social Media, Video