Confused? Consider Rox’s 180 Rule

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When I am doing social web training these days, at least once or twice an hour I implement what I call "Rox's 180 Rule." It is very simple, though not always comfortable to implement. As people and companies are learning how to participate on social networks, deciding what sorts of content to … [Read more...]

Social Web Bootcamp – Time to Get in the Game

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Does it feel like 1999 all over again? Remember when you didn’t think you needed a web site because you had a brochure? Confused by all the hype surrounding blogs, Twitter, YouTube, and Facebook? Then Social Web Bootcamp is for you. It’s a one day program that takes you from the … [Read more...]

Is it easy to tell if you are a scammer or straight-shooter?

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The social web has made it so easy for people to connect with each other and have a voice at the table like never before. Last night at a tweetup here in Honolulu, I met Larry Heim, CEO of HonBlue. This was a Tweetup Treat, as Larry and I do not normally travel in the same circles. Later back at … [Read more...]

KnowHow Café: Where smart people go to get smarter about the social web

We have the antidote to yesterday's post on how to learn what you don't know! We are launching a new business that is all about training. We've helped out clients be incredibly successful on the web over the past 14 years, and we want to share this knowledge with others. We also want to do it for a … [Read more...]

Hawaii Restaurant Association Links and Resources

The Hawaii Restaurant Association is holding a 90-minute seminar today (at 9 am and repeated at 2 pm) on "Social Networks: What it's all about" to help its members and other businesses here in Honolulu understand about Twitter, Facebook, and other social networks. I will be speaking, along with Mark … [Read more...]

Managing & Maximizing Your Online Identity

I will be discussing this topic in a free, online webinar November 25, 2008 at 11 am EST/ 6 am HST. I hope you will join me! Mahalo and thank you to "BrightTALK":http://www.brighttalk.com for inviting me to present on this topic. Here is the direct link to the "Conversational Marketing … [Read more...]

BizNet on Podcamp: How to Do a Skype Interview

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I was interviewed at 7 am this morning by Shauna Nicholson of BizNet Internet Solutions. You can watch the interview below to learn more about Podcamp Hawaii. Shauna knows her stuff and this process illustrates a number of great examples (and a few opportunities for improvement) for conducting … [Read more...]