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Why Google Loves WordPress

by Roxanne Darling on September 20, 2009

Although my friend Lorelle snickers a little when people are drawn to blogging exclusively for the amazing SEO (“search engine optimization” benefits), there is no doubt that running your web site on a blog software platform can do wonders for your business’s ability to be found on Google searches.
I often get asked which blogging platform [...]

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I Wanna Be #1 on Google!

by Roxanne Darling on January 9, 2006

We hear this a lot. And it’s a worthy goal. But do you know what it really takes to get there? Here are some of the considerations for getting high rankings on Google.
Preliminary Note: You don’t have to go through Google to get places on the internet.
We’ve observed a lot of people go to Google, [...]

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Google Buys Urchin

by Shane Robinson on March 31, 2005

Google announced late Monday afternoon (March 28th, 2005) that it had reached an agreement with Urchin to buy the web analytics company. We can’t wait to see what the power and deep pockets of Google have in store for our favorite web stats reporting software.
Here’s one of my favorite articles on the purchase.
Over the years, [...]

Continue Reading 0 comments Gossip 2.0

Use Site Structure for Better Search Engine Results

by Roxanne Darling on March 28, 2005

Problem: Not being found is a particular problem with sites that are built all in Flash, or that have a lot of images and not a lot of HTML text. You may see words, but the search engine robots won’t if they are actually images. Be sure that you can select specific words with [...]

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Click Fraud and the Search Engines

by Roxanne Darling on March 1, 2005

It seemed like such a good idea. Choose the best search terms that fit your business, bid on them at Google, then pay only when a user clicks on your link and comes to your web site. Until your competition finds your link and runs up your account. Costing you wasted money. Keeping customers away [...]

Continue Reading 0 comments Gossip 2.0