How do you explain the calm and cooperation that was everywhere in evidence during the wind up to the Hawaii tsunami alert? Social media has earned a spot alongside our government planners and traditional news media. The user-generated messages supported both of those organizations on a second by second basis.
If you think about the [...]
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Hawaii Tsunami Proves Social Media Power Again: Information is a Tonic
by Roxanne Darling on February 27, 2010
Nonprofits Getting Started with Social Media
by Roxanne Darling on February 16, 2010
I participated in a panel on social media for nonprofits today, hosted by the Hawaii Community Foundation. It was held at the beautiful Hawaii Convention Center, and I was joined by colleagues Christine Lu, Chris Noble, and Olin Lagon. Local newscaster Dan Cooke was our social media-savvy moderator.
We made a last minute decision to live-stream [...]
The U.S. Navy is Using Social Media
by Roxanne Darling on August 13, 2009
Here is a brief late night interview with Public Affairs Officer Jason Salata (who manages the @USS_Nimitz twitter account) talking about how the U.S. Navy has jumped into social media in the past several months. Shane and I filmed this while on board the USS Nimitz, over “Mid Rats” aka midnight rations. The scrambled egg [...]
Hawaii Restaurant Association Links and Resources
by Roxanne Darling on June 22, 2009
The Hawaii Restaurant Association is holding a 90-minute seminar today (at 9 am and repeated at 2 pm) on “Social Networks: What it’s all about” to help its members and other businesses here in Honolulu understand about Twitter, Facebook, and other social networks. I will be speaking, along with Mark Johnson of logicspin and menumill. [...]
Hawaii Officially Dips Toes in the Waters of Social Media
by Roxanne Darling on June 7, 2009
Many thanks to the Pacific Business News and the Star Bulletin for covering the recent So Much More Hawaii fam tour with mainland bloggers. I started this writing as a comment on PBN, but I have a rule that when my comments exceed two paragraphs, I move the conversation over to my blog for clarity [...]
Continue Reading 15 comments Gossip 2.0, Money Matters, News, Social Media, Strategy
Death, Social Media, Personal Branding
by Roxanne Darling on March 4, 2009
Two weeks ago my father died.
Like many people, his stature or what we call personal brand, has improved since he passed away. That is an interesting topic to me – however suffice it to say that I think it is evidence of the predominance of goodness and optimism in humanity at large. We do have [...]
Free Advice: What WOMF Can Learn From WOMMA
by Roxanne Darling on December 29, 2008
This post is a promised follow-up to my recent post Why are Advertisers Embarrassed by Advertising?. Recently KGMB9 implemented the WOMF service. To me, an outside observer, they have treated it as a sales platform though positioned it as a community forum. I actually think it has the potential to be quite useful as both, [...]
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