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sheep alone by neate photos on flickr

My partner @Shane sent me a link today “Why They Stopped Using Foursquare” by David Berkowitz. It summarizes a number of my social media friends and peers who have weaned themselves off this geo-location social network also known as a check-in service. As Shane reminded me, he stopped using them almost a year ago: yet [...]

Continue Reading 3 comments Social Media

Hawaii Social Media Trends 2011 – SMCHI, Jan 18

by Roxanne Darling on January 25, 2011

Those smiling faces are Malia Yoshioka of WhyGoHawaii and Randi Okuhara of the Sheraton Princess Kaiulani Hotel Social media planning is like any other business practice: the questions you ask will enable the optimal strategic considerations. This is a distinctly different modus operandi than follow the herd or panic jumping. There is no “one size [...]

Continue Reading 2 comments Social Media, Strategy

Why I Rarely Answer My Phone

by Roxanne Darling on August 5, 2010

Increasingly, as a digital native, citizen of the internet, geek girl – call me what you wish – I find myself more and more discerning about how, when, and with whom I use the phone. It is simply another trending practice that all marketers would be wise to note: Interruption of any kind is increasingly [...]

Continue Reading 13 comments Aloha, HowTo, Productivity

Social Media and Spirituality: A Meditation on Change

by Roxanne Darling on November 13, 2009

I am speaking tomorrow on The Tools of Change Panel at Envision Hawaii 2009. It has me thinking about what changes are happening right before our very eyes and how we can proactively embrace them to move this party forward with more intention. Barriers and Gate-Keepers Are Being Removed One of the most exciting accomplishments [...]

Continue Reading 4 comments Activism, Social Media, Strategy