Tomorrow I am working with an esteemed group of coral reef scientists here in Hawaii to illustrate various ways to use social media. I will be using a version of The Social Media Game, an interactive learning process originally developed by my darling colleague Beth Kantor a few years ago. I’ve updated it and added [...]
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Learning via the Social Media Game
by Roxanne Darling on July 25, 2011
A Social Media Tutorial with LinkedIn
by Roxanne Darling on March 25, 2011
Sometimes the synchronicities are too much to ignore, so today’s post is about recurring instances of a brand name. That is the spiritual undertone for how the internet follows memes of words and vibrations too. Here are the three learning points: SocMed 101: What can you share that will enable others to talk about you? [...]
Continue Reading 23 comments Gossip 2.0, HowTo, Social Media
Case Study: US Navy in Hawaii Uses Social Media During #hitsunami
by Roxanne Darling on March 16, 2011
As a direct result of the U.S. Navy’s outreach to bloggers here in Hawaii, I have been fortunate to both participate in some outstanding programs (like an overnight embark on the USS Nimitz) and also developed enormous respect for their adoption of social media (video interview) and their orderly and standardized approach. They are among [...]
Forget the 30,000’ view of the marketplace, I am going into space for some cosmic observations. I invite you to debate a few of these ideas – one person’s perspective is never enough to really get a complete sense of things! What is Brain Crack?As far as I know Ze Frank coined this term on [...]
Continue Reading 9 comments Activism, Social Media, Strategy
Cam Conversation: Business Travel to Hawaii, NextLevelHI, Facebook Privacy
by Roxanne Darling on May 6, 2010
Here is the next installment in my web cam conversations with you. I am experimenting with the new uStream Producer “desktop application.” It allows me to record and live stream at the same time, while mixing in graphics, etc. You’ll see a small attempt at that at the end. Over time you will see many [...]
Continue Reading 0 comments Gossip 2.0, News, Tech Tools, Video
Hawaii Tsunami Proves Social Media Power Again: Information is a Tonic
by Roxanne Darling on February 27, 2010
How do you explain the calm and cooperation that was everywhere in evidence during the wind up to the Hawaii tsunami alert? Social media has earned a spot alongside our government planners and traditional news media. The user-generated messages supported both of those organizations on a second by second basis. If you think about the [...]
Social Web Bootcamp – Time to Get in the Game
by Roxanne Darling on October 26, 2009
Does it feel like 1999 all over again? Remember when you didn’t think you needed a web site because you had a brochure? Confused by all the hype surrounding blogs, Twitter, YouTube, and Facebook? Then Social Web Bootcamp is for you. It’s a one day program that takes you from the 30,000’ view of how [...]



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