by Roxanne Darling on October 15, 2008
There is a short video interview with Charlene Li, the author of Groundswell and a former analyst at Forrester, conducted by Chris Heuer, at the end of this post. But first I would like to answer some of the questions I have been receiving about our upcoming events, Social Media Workshop Hawaii and Podcamp + [...]
by Roxanne Darling on January 24, 2008
This post is a summary of the conversation we had at the Hawaii Advertising Federation Conference. Please feel free to join in. Tip: Lots of links here, so right-click or control-click to open them in a new window.
Advertising online is fraught with challenges. Most web savvy consumers have learned to tune them out, as [...]
by Roxanne Darling on January 2, 2008
I’ve been asked to speak at the Hawaii Advertising Federation annual “university” this coming January, 24, 2008. Since I want to evangelize about new media, I’ll be using our blog to start connecting with the members as well as asking for input from others of you who have opinions and recommendations.
For the members of [...]
by Roxanne Darling on November 9, 2007
We love it when clients come to us thirsty for making the web work for them. David Wolf clearly has an appetite that puts him way out in front! A successful entrepreneur across industries as diverse as music and bagels, he came to us to help him develop a new business strategy. The result [...]