Posts tagged as:

youtube

Using Social Media to Differentiate

by Roxanne Darling on December 15, 2009

I was invited to speak last week at the Sales and Marketing Executives meeting here in Honolulu, which featured Governor Linda Lingle as the keynote speaker. The topic was “Using Social Media to Differentiate.” I have posted my presentation file at Slideshare and also uploaded the five video episode snips I created to represent a [...]

Continue Reading 12 comments News

Thinking About Having Your Own TV Show?

by Roxanne Darling on June 1, 2009

I sometimes chide my business audiences when I am speaking from the podium with this question:
“Now, why don’t you have your own internet TV show/channel?” When you consider that only a few years ago it was impossible for anyone except the big media outlets to broadcast video content, and now you and I can do [...]

Continue Reading 3 comments News, Strategy

How Ford Can Ramp Up It’s Social Media Turnaround Story of 2009

by Roxanne Darling on December 13, 2008

Can Ford be the Social Media Turnaround Story of 2009? I would love to see that! They are off to a good start; here are my ideas on how they can ramp up their efforts and increase the chances for success.
Caveat: My father worked for Ford for 37 years, retiring as Vice President of Marketing [...]

Continue Reading 11 comments Branding, Strategy

Aloha Summit Links: Overview of Online Video

by Roxanne Darling on October 6, 2008

I gave a Video Presentation from Honolulu delivered to Boulder today, for the ALoha Summit conference put on by Andy Beal and Dave Taylor. To speed things along, I am going to post the links mentioned and the recorded Skype video. If you want more info or have questions, please leave them in the comments [...]

Continue Reading 2 comments HowTo, Speaking, Video

Old Media and New Media Working Together

by Roxanne Darling on November 30, 2007

I just love it when this happens.
We do a daily video podcast aka internet TV show called Beach Walks with Rox. Last weekend, YouTube featured us on their Travel channel page. We had over 80,000 views in less than three days. (We will eventually be rotated off this page…)
The episode was about a tree and [...]

Continue Reading 4 comments Aloha, Gossip 2.0, HowTo, News

Rox gets some of her best ideas under water

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