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Mindful Social Media

drop on a leaf by Shyamanta Baruah

It’s not an oxymoron!

The Quiet Unsung Opportunities of Building Your Social Media Platforms

photo of President Obama's security team receiving updates on the death of Osama Bin Laden.

In case your business is suffering from Missouri (“Show Me”) syndrome, here’s yet another example of why you build your social networks online when times are easy, when times are good. There is no price that can be put on being ready with a track record, the experience on how to implement, and an established fan base for when “something big” happens….

For Travel Destinations: Working Well with Bloggers

I am producing a social media marketing campaign for the island of Lānaʻi, here in Hawaii. It is a rather unique concept, a “New Media Artist-in-Residence” Program. I will write about the specifics in a separate blog post, though I did start noodling on this idea back in 2008. Today I want to share with you some tips I have put together…

How To Record Video with Multiple Inputs

Someone recently asked me how to record video wth multiple camera inputs. Since we are trying to use all available free time to get KnowHowCafe.com launched (please join our email list in the sidebar!) I thought I would answer him here on the blog and share it with all of you too! The photo here is my friend Todd Cochrane who is…

Maui Visitors Bureau Explains How to Manage Risk and Social Media

I interviewed Charlene Kauhane (of Kauhane Inc.) and Keliʻi Brown of the Maui Visitors Bureau over at the Ulupalakua Ranch on Maui. I had been hired to create, staff, and execute a Social Media Campaign for the Bureau, all in the span of less than six weeks. There are many discussion points in here: How speed is affecting business and marketing The…

Cam Conversation: Business Travel to Hawaii, NextLevelHI, Facebook Privacy

Here is the next installment in my web cam conversations with you. I am experimenting with the new uStream Producer “desktop application.” It allows me to record and live stream at the same time, while mixing in graphics, etc. You’ll see a small attempt at that at the end. Over time you will see many different forms and iterations of these web…