Posted on February 25, 2014 by Roxanne Darling
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Let me introduce you to my client, HCAP – Honolulu Community Action Program, Inc. They are among the top 10 largest nonprofits in Hawaii, with a wide range of services being provided across Oʻahu. I have been working with them for the past few months as a Social Media Executive-in-Residence. Somewhat surprisingly for an organization of its size, it had managed to…
Posted on August 19, 2011 by Roxanne Darling
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We are graciously featured in several articles in today’s PBN as we call it locally. Social Media is really getting a lot of coverage these days and deservedly so. I want to thank them for all the interviews and quotes and I want to welcome YOU to our Bare Feet Blog! Lots of their content is for subscribers however you can get…
Category: Aloha, Gossip 2.0, News, Video Tags: business, coverage, HowTo, mahalo, pbn, press, smchi, Social Media, welcome
Posted on August 16, 2011 by Roxanne Darling
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Last week I collaborated with two of my Social Media Club colleagues, Philippe Tassin and Tara Coomans in a three-hour consultation with the very cool folks at Montgomery Motors. If you don’t know them, they are a sixty-plus year old, family-owned, and Hawaii-born and bred company that sells motorcycles and related cool gear. There are a number of things about this meeting…
Category: Branding, News, Social Media, Video Tags: bikes, business, case study, Client Projects, hawaii, ING, raves, reviews, testimonial, video, youtube
Posted on September 30, 2010 by Roxanne Darling
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For the best science and insights in the business I frequently turn to my colleague Tom Webster, whose blog, BrandSavant, has been exploring social media metrics these days. Tom is adept at pointing out the risk in over-relying on purely transactional data and reminds us frequently (one of my favorites) that baseline data is one of your most useful metrics. Most companies…
Category: News, Social Media, Strategy Tags: #SBOSM, behavior, business, change, conversion, hawaii, health, HISMS, keynote, markets, measurement, metrics, smcjournal, smcobserver, Social Media, transaction
I am launching web cam conversations with you this week. It’s the one form of video I have not done very much though the idea of it appeals to me a lot. It’s short, just under 6 minutes, and here’s what you’ll find inside: Rox makes a confession Shout out to NYTimes.com Opinion: Pre-roll ads are rude Edison Research on Podcast Ads…
Does that title look like a foreign language? Somedays it feels like the web truly is its onw country. There certainly is a lot of jargon and even more unique behaviors and business practices that are found only online. I am sharing one of those practices in this post and several tech terms. Follow the links to learn more or see the…
Category: HowTo, Social Media, Strategy Tags: business, collaboration, publishing, roxannedarling, socialmedia, Toby Bloomberg, tobydiva, tweet-book, twitter
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