How Ford Can Ramp Up It’s Social Media Turnaround Story of 2009
Posted on December 13, 2008 by Roxanne Darling
Can Ford be the Social Media Turnaround Story of 2009? I would love to see that! They are off to a good start; here are my ideas on how they can ramp up their efforts and increase the chances for success. Caveat: My father worked for Ford for 37 years, retiring as Vice President of Marketing worldwide, so I was raised in…
Category: Branding, Strategy Tags: advertising, big business, change, conversation, enterprise, ford, internet tv, podcorps, roxannedarling, scottmonty, Social Media, Strategy, ugc, video, youtube