Old-Fashioned Organic SEO Wins the Day After Google Penguin Update

The latest Google search algorithm update (nicknamed Penguin) has moved strongly towards the long held principles of “organic seo.” Our company started building websites in 1996. We have always aimed for best practices: in the code (lean and clean), in the content (direct, honest, informative), in the design (clean user interface, ease of use), and in optimizing for search results. After all,…

Join Social Media Club on Maui for Google Analytics Program

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Since I moved to Maui a year ago, I have been fortunate to be on Oahu for several of the Social Media Club Hawaii (SMCHI) chapter events. The downside is that I haven’t gotten the SMCHI ball rolling very well here on Maui. With the assistance of the Maui Economic Development Board, that is changing! Since it began offering public meetings almost…

Why Google Loves WordPress

Although my friend Lorelle snickers a little when people are drawn to blogging exclusively for the amazing SEO (“search engine optimization” benefits), there is no doubt that running your web site on a blog software platform can do wonders for your business’s ability to be found on Google searches. I often get asked which blogging platform I recommend, combined with “what about…

Mahalo Mr. Solis

Brian Solis, a truly forward thinking PR professional and co-founder of the Social Media Club, took the time and captured a lot of the same thoughts I had, yet was reluctant to post in detail when I discussed Google, the FTC, and paid links. I too am influenced by my friends and business colleagues, and am trying to influence the discussion of…

Paid Bloggers Still Get Google Downgrades

I read today in Business Week that Google is getting increasingly sophisticated about tracking blog content that is somehow linked to compensation, alongside a discussion of pending rules from the Federal Trade Commission to cover paid product/service reviews in blog posts.  A couple of years ago this really hit the fan with one of the first “official” PayPerPost blogging services launched. Bloggers…

Can Google get smart without the free-with-advertising model?

I love thinking forward, and being an ENTJ, can imagine all sorts of possibilities that others not only do not see, but when presented with them, say, “Hogwash!” Nonetheless, I have for better and for worse been an early adopter, in the vanguard, ahead of my time (choose your phraseology) most of my life. So I was very curious when I read…