A Social Media Tutorial with LinkedIn

Sometimes the synchronicities are too much to ignore, so today’s post is about recurring instances of a brand name. That is the spiritual undertone for how the internet follows memes of words and vibrations too. Here are the three learning points: * SocMed 101: What can you share that will enable others to talk about you? * SocMed 202: Good manners have…

Social Media: Making Business Fun Again

When speaking to newbies about the what, where, why, and how of social media, I often remark how social media seems to help business people actually have fun again with their business! We all go into business because we like doing something – be it fixing cars, flying planes, making muffins, or creating ad campaigns. But then we get bogged down with…

KnowHow Café: Where smart people go to get smarter about the social web

We have the antidote to yesterday’s post on how to learn what you don’t know! We are launching a new business that is all about training. We’ve helped out clients be incredibly successful on the web over the past 14 years, and we want to share this knowledge with others. We also want to do it for a lower price than our…

The Social Web: Learning to Use a New Tool

The social web is full of free information. Many people forego formal training in favor of copying what they see others’ doing. We sometimes do this ourselves—once you have a strong base of knowledge in a specific area, it is quite reasonable to look at others’ tips or code and be able to reverse engineer them quite successfully to meet your own…