Online Video: Can it save advertising?
Posted on May 21, 2008 by Roxanne Darling
We are currently in negotiations with a very large global company, inside of which are a very few brave souls trying to bring new media and new thinking into a well-established, well-rated company that moves at a molasses pace like most corporate behemoths. The product in play is online video. My ears and eyes are tuned in to conversations happening about how…
Category: Money Matters, Social Media Tags: advertising, barefeetstudios engagement, big business, measurement, mnetrics, online, ooyala, roxannedarling, tracking, video