Mahalo Mr. Solis
Posted on May 27, 2009 by Roxanne Darling
Brian Solis, a truly forward thinking PR professional and co-founder of the Social Media Club, took the time and captured a lot of the same thoughts I had, yet was reluctant to post in detail when I discussed Google, the FTC, and paid links. I too am influenced by my friends and business colleagues, and am trying to influence the discussion of…
Category: Activism, Social Media, Strategy Tags: "brian solis", bare feet studios, conversation, disclosure, ethics, FTC, google, influence, nofollow, payperpost, PR, reviews, roxanne darling, socailmedia, tourism, transparency, travel
GoHawaii’s New Campaign Makes Me Frown, Not Smile
Posted on March 1, 2009 by Roxanne Darling
I recently read in the Pacific Business News about the HVCB (Hawaii Convention & Visitors Bureau) Hawaii: A Thousand Reasons to Smile Campaign. It’s targeted at residents of San Francisco, who are frequent visitors here. I support the idea of reaching out to San Francisco residents – I have many friends there including Chris Heuer, Kristie Wells, Stowe Boyd, Susan Bratton, and…
Category: HowTo, Social Media, Strategy Tags: advertising, contest, free advice, gohawaii, hawaii, HVCB, influence, measurement, network, PR, roxannedarling, smiles, socialmedia, tagging, tourism, travel
BizNet on Podcamp: How to Do a Skype Interview
Posted on October 4, 2008 by Roxanne Darling
I was interviewed at 7 am this morning by Shauna Nicholson of BizNet Internet Solutions. You can watch the interview below to learn more about Podcamp Hawaii. Shauna knows her stuff and this process illustrates a number of great examples (and a few opportunities for improvement) for conducting successful interviews using the social web, and Skype in particular. All of this has…
Category: HowTo, News, Social Media Tags: admore, barefeetstudios, case study, geek, HowTo, interview, PR, promotion, roxanne darling, self-promotion, shauna-nicholson, shaunabiznet, skype, social-media-club, tips, twitter, video, women
Audiences are Messy Too
Posted on March 10, 2008 by Roxanne Darling
Yesterday I wrote about customers being messy, and that it is our job to work with, rather than expect them to use our products and services only as the engineers intended. Well, audiences can be the same! The Sarah Lacy keynote interview of Mark Zuckerberg yesterday was a very educational event. As a public speaker with 20 years experience, I shared the…
Category: Gossip 2.0 Tags: drinking game, interview, keynote, mark zuckerberg, PR, public speaking, rules, sarah lacy, speaking 1.0, speaking 2.0, sxsw, sxsw2008, twitter, what not to do