Summary of New Media Artist-in-Residence Program
Posted on January 1, 2012 by Roxanne Darling

It is the last day of 2011 and I want to add an exclamation point of gratitude on each of my blogs – most of which suffer from neglect from me. It was my friend and Maui blogger Liza Pierce’s idea: let’s all write a blog post for January 1st! So, I’ve set this to post just one minute in to the…
Category: Aloha, News, Social Media, Video Tags: #SBOSM, data, HSMYIR, Lanai, LVB, marketing, measurement, metrics, smchi, smcjournal, smcobserver, tourism, travel, visitlanai
Social Media Is Growing Up: You Can Stop Copying the Cool Kids Now
Posted on August 31, 2011 by Roxanne Darling
My partner @Shane sent me a link today “Why They Stopped Using Foursquare” by David Berkowitz. It summarizes a number of my social media friends and peers who have weaned themselves off this geo-location social network also known as a check-in service. As Shane reminded me, he stopped using them almost a year ago: yet again he changes his behavior in advance…
Category: Social Media Tags: #SBOSM, downside, learning, lemmings, roxanne darling, smcjournal, smcobserver, Social Media, trends, upside
Learning via the Social Media Game
Posted on July 25, 2011 by Roxanne Darling
Tomorrow I am working with an esteemed group of coral reef scientists here in Hawaii to illustrate various ways to use social media. I will be using a version of The Social Media Game, an interactive learning process originally developed by my darling colleague Beth Kantor a few years ago. I’ve updated it and added 12 more “tools” – and am still…
Category: Aloha, HowTo, Social Media Tags: #SBOSM, facebook, flickr, foursquare, HowTo, instragram, linkedin, smcjournal, smcobserver, twitter, ustream, youtube
What is Social Media Club Hawaii?
Posted on July 19, 2011 by Roxanne Darling
If you are in a hurry, watch the one-minute video! If you have a minute or two, I’ll give you some more info. Shane and I are founding members of the Social Media Club, a nonprofit educational organization celebrating its fifth year in existence. It was started by Chris Heuer and Kristie Wells in San Francisco, with the motto of “If you…
Category: Aloha, News, Social Media, Video Tags: #SBOSM, 5years, association, meetings, sharing, smchi, smcjournal, smcobserver, video, youtube
The Quiet Unsung Opportunities of Building Your Social Media Platforms
Posted on May 4, 2011 by Roxanne Darling

In case your business is suffering from Missouri (“Show Me”) syndrome, here’s yet another example of why you build your social networks online when times are easy, when times are good. There is no price that can be put on being ready with a track record, the experience on how to implement, and an established fan base for when “something big” happens….
Category: Social Media, Strategy Tags: #SBOSM, bad times, barefeetstudios, flickr, good times, obama, osama, roxannedarling, smcjournal, smcobserver, Strategy, support
A Social Media Tutorial with LinkedIn
Posted on March 25, 2011 by Roxanne Darling

Sometimes the synchronicities are too much to ignore, so today’s post is about recurring instances of a brand name. That is the spiritual undertone for how the internet follows memes of words and vibrations too. Here are the three learning points: * SocMed 101: What can you share that will enable others to talk about you? * SocMed 202: Good manners have…
Category: Gossip 2.0, HowTo, Social Media Tags: #SBOSM, etiquette, gratitude, HowTo, knowhow, knowhowcafe, learning, linkedin, smcjournal, smcobserver, social media. howto, thankyou, training, twitter