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Old-Fashioned Organic SEO Wins the Day After Google Penguin Update

The latest Google search algorithm update (nicknamed Penguin) has moved strongly towards the long held principles of “organic seo.” Our company started building websites in 1996. We have always aimed for best practices: in the code (lean and clean), in the content (direct, honest, informative), in the design (clean user interface, ease of use), and in optimizing for search results. After all,…

Why Google Loves WordPress

Although my friend Lorelle snickers a little when people are drawn to blogging exclusively for the amazing SEO (“search engine optimization” benefits), there is no doubt that running your web site on a blog software platform can do wonders for your business’s ability to be found on Google searches. I often get asked which blogging platform I recommend, combined with “what about…

How and When to Leave Blog Comments

When we get a new client, we often compare the internet to a foreign country. It truly is its own culture, and building a web site there (aka a storefront) is like setting up business in a foreign country. Even though most of what you do will be in English (for most of my readers – their native language) it is still…

Site ReLaunch: Coffee Kids

Coffee Kids has been our client for almost a decade. As a nonprofit, they help coffee-growing families learn new skills and develop sustainable lifestyles, as the coffee industry suffers from a glut of over-production that keeps income low to the first line of coffee workers – those who cultivate and pick the beans. It’s not an easy story to tell when you…

I Wanna Be #1 on Google!

We hear this a lot. And it’s a worthy goal. But do you know what it really takes to get there? Here are some of the considerations for getting high rankings on Google. h3. Preliminary Note: You don’t have to go through Google to get places on the internet. We’ve observed a lot of people go to Google, then type in their…

Use Site Structure for Better Search Engine Results

Problem: Not being found is a particular problem with sites that are built all in Flash, or that have a lot of images and not a lot of HTML text. You may see words, but the search engine robots won’t if they are actually images. Be sure that you can select specific words with your cursor to be sure your content is…