Quick Bites on Marketing, Customer Service, Employees, and Social Media
Posted on March 8, 2011 by Roxanne Darling

I am giving a talk today to a private company who is exploring the use of social media as an internal tool. I certainly want to recommend these books, first Groundswell: Winning in a World Transformed by Social TechnologiesGroundswell, by Charline Li and Josh Bernoff, and also
Category: Social Media, Speaking Tags: customer service, diagnostic, employees, empowered, evangelists, forrester, HERO, marketing, measurement, social, tool
The Social Way to Give & Get Satisfaction
Posted on July 5, 2008 by Roxanne Darling
GetSatisfaction.com was launched in September, 2007, and is really gaining traction these days, as Twitter is one of its most active clients. What is it? It’s a new way that customers and companies can use public forums to solve problems. Companies can pro-actively use the site as their main location to address customer service issues, or customers can create their own company…
Category: Social Media, Tech Tools Tags: Branding, customer service, get satisfaction, outsource, rails, ruby, rubyonrails, social