Ethics in Social Media: A Glossary

This Friday, our local chapter of the Social Media Club (founded by yours truly) is having a panel discussion on Ethics in Social Media. It’s a hot topic all around, as social media lends itself to some highly unethical practices and characters! The good news though, is that the conversational nature of the social web exposes many of these deliberate and accidental…

The Social Web: Learning to Use a New Tool

The social web is full of free information. Many people forego formal training in favor of copying what they see others’ doing. We sometimes do this ourselves—once you have a strong base of knowledge in a specific area, it is quite reasonable to look at others’ tips or code and be able to reverse engineer them quite successfully to meet your own…

Hawaii Officially Dips Toes in the Waters of Social Media

Many thanks to the Pacific Business News and the Star Bulletin for covering the recent So Much More Hawaii fam tour with mainland bloggers. I started this writing as a comment on PBN, but I have a rule that when my comments exceed two paragraphs, I move the conversation over to my blog for clarity and for support. (Plus, the Star Bulletin…

I’ll Be at Social Media Club Hawaii April 10; Will You?

I sure hope so! Our new chapter has started off with incredible enthusiasm, and the word of mouth is really kicking in strong. Here’s the short scoop: The meeting proper is 5:30 – 7:00 pm. Feel free to come early/stay late and visit at the ING Cafe. 5:00 – 5:30 pm Optional networking and meeting setup 5:30 – 5:35 pm Welcome &…

Ed Morita’s Twitter Case Study at Social Media Club Hawaii

Ed Morita is the pastry chef at Longhi’s, a popular restaurant in Honolulu. He tells us how he is using Twitter to build his personal brand, drive traffic into the restaurant, save his job, and spread the Aloha! Filmed at the ING Direct Cafe in Waikiki, Hawaii at the March meeting of the Hawaii Chapter of the Social Media Club. Ed supplements…

Social Media Club Hawaii Launch

Wow. With less than a week’s notice we had over 40 people attend the launch meeting of the Hawaii Chapter of the Social Media Club. There was a dynamic mix of people, including the geeks (@SidSavarra, @avharris, @exbor, @judico, @shane to name a few), several major communications companies (Communications Pacific, Pineapple Tweed, Becker, Loomis-ISC,) web & marketing people Starrtech Interactive and Hawaii…