Sprout Social for Social Media Interaction and Analytics
Posted on April 2, 2012 by Roxanne Darling

I’ve started using Sprout Social to manage the social media for one of my client projects and I LOVE it! This is just a short post to weigh in on how much a user interface matters these days. Raise your hand if you are on the computer a lot. #ScreenFatigue Raise your hand if you have a lot of social media incomings…
Category: Aloha, Social Media, Tech Tools Tags: analytics, app, conversation, intuitive, Social Media, tracking
Online Video: Can it save advertising?
Posted on May 21, 2008 by Roxanne Darling
We are currently in negotiations with a very large global company, inside of which are a very few brave souls trying to bring new media and new thinking into a well-established, well-rated company that moves at a molasses pace like most corporate behemoths. The product in play is online video. My ears and eyes are tuned in to conversations happening about how…
Category: Money Matters, Social Media Tags: advertising, barefeetstudios engagement, big business, measurement, mnetrics, online, ooyala, roxannedarling, tracking, video