Bare Feet StudiosMindfulness and Marketing: A Conversation
Posted on May 21, 2015 by Roxanne Darling
If you are old enough, or you’ve studied advertising, you were raised on the seductive lure of appealing to people’s fears: fears of not being included, of not being good enough, of being lazy or dumb, etc. It’s a list without end. Historically, this approach works. I really understand the vulnerability that comes from wanting to be a better version of myself…
Category: Home, Social Media, Strategy Tags: conversation, hangout, HOA, marketing, mindfulness, Strategy, video
Video Testimonial from Montgomery Motors
Posted on August 16, 2011 by Roxanne Darling
Last week I collaborated with two of my Social Media Club colleagues, Philippe Tassin and Tara Coomans in a three-hour consultation with the very cool folks at Montgomery Motors. If you don’t know them, they are a sixty-plus year old, family-owned, and Hawaii-born and bred company that sells motorcycles and related cool gear. There are a number of things about this meeting…
Category: Branding, News, Social Media, Video Tags: bikes, business, case study, Client Projects, hawaii, ING, raves, reviews, testimonial, video, youtube
What is Social Media Club Hawaii?
Posted on July 19, 2011 by Roxanne Darling
If you are in a hurry, watch the one-minute video! If you have a minute or two, I’ll give you some more info. Shane and I are founding members of the Social Media Club, a nonprofit educational organization celebrating its fifth year in existence. It was started by Chris Heuer and Kristie Wells in San Francisco, with the motto of “If you…
Category: Aloha, News, Social Media, Video Tags: #SBOSM, 5years, association, meetings, sharing, smchi, smcjournal, smcobserver, video, youtube
How To Record Video with Multiple Inputs
Posted on May 26, 2010 by Roxanne Darling
Someone recently asked me how to record video wth multiple camera inputs. Since we are trying to use all available free time to get KnowHowCafe.com launched (please join our email list in the sidebar!) I thought I would answer him here on the blog and share it with all of you too! The photo here is my friend Todd Cochrane who is…
Category: HowTo, Tech Tools Tags: bare feet studios, barefeetstudios, camtwist, editing, geeknews, internet tv, multiple cameras, recording, tricaster, video, wirecast
Maui Visitors Bureau Explains How to Manage Risk and Social Media
Posted on May 19, 2010 by Roxanne Darling
I interviewed Charlene Kauhane (of Kauhane Inc.) and Keliʻi Brown of the Maui Visitors Bureau over at the Ulupalakua Ranch on Maui. I had been hired to create, staff, and execute a Social Media Campaign for the Bureau, all in the span of less than six weeks. There are many discussion points in here: How speed is affecting business and marketing The…
Category: Social Media, Strategy, Video Tags: barefeetstudios, bloggers, hawaii, interview, marketing, maui, podcasters, Social Media, video
Cam Conversation: Business Travel to Hawaii, NextLevelHI, Facebook Privacy
Posted on May 6, 2010 by Roxanne Darling
Here is the next installment in my web cam conversations with you. I am experimenting with the new uStream Producer “desktop application.” It allows me to record and live stream at the same time, while mixing in graphics, etc. You’ll see a small attempt at that at the end. Over time you will see many different forms and iterations of these web…
Category: Gossip 2.0, News, Tech Tools, Video Tags: barefeetstudios, conferences, events, facebook, hawaii, live, rox, roxanne darling, travel, twitter, ustream, video