PRSA: 10-Minute Tour of the Social Web
Posted on August 27, 2008 by Roxanne Darling
What a challenge! How do I give an overview of all that is the social web in 10 minutes? Fortunately, we have several other great speakers to follow and plenty of time for Q&A. (Dan Zelikman of StarrTech Interactive; Nadine Kam of Honolulu Star-Bulletin; and Mary Fasteneau of StarrTech Interactive) Twitter * negative incentive: U-haul and Exxon Mobile * positive examples: I…
Category: Branding, News, Social Media, Speaking, Strategy Tags: Beach Walks with Rox, Edison Research, hawaii, KnowHowCaafe, Nathan Kam, new media, podtrac, PRSA, QIK, roxanne darling, Social Web, twitter, web 2.0
Pep Talk and Talk Prep for HAF
Posted on January 24, 2008 by Roxanne Darling
I’ll be speaking this morning at the Hawaii Advertising Federation’s annual “university.” This is a day when the ad pros come together to network and open minds to new ideas. First off, I say congrats. There is this sticky wicket in that the more a person becomes an expert, the more confusing it is to find space for new information. If you…
Category: Gossip 2.0, Social Media, Speaking Tags: advertising, barefeetstudios, haf, hawaii, Honolulu, roxannedarling, socnets, Speaking, training, web 2.0