Hawaii Business: Social Media Workshops for You

There is a short video interview with Charlene Li, the author of Groundswell and a former analyst at Forrester, conducted by Chris Heuer, at the end of this post. But first I would like to answer some of the questions I have been receiving about our upcoming events, Social Media Workshop Hawaii (link has expired) and Podcamp + Wordcamp Hawai. I am…

Using Social Media to Promote Your Event: Step 2

We are planning a Podcamp Hawaii here. We are also using it as a demonstration project for how to plan a conference using the fabulous (and mostly free) tools of social media. You can read the Step 1 post here. Set up a Logo Shop to Sell T-Shirts Since our event is free, we decided to let people purchase their own t-shirts….

HAF – Links from Roxanne’s Presentation

This post is a summary of the conversation we had at the Hawaii Advertising Federation Conference. Please feel free to join in. Tip: Lots of links here, so right-click or control-click to open them in a new window. Advertising online is fraught with challenges. Most web savvy consumers have learned to tune them out, as people are increasingly displeased with advertising in…

HAF Members – Let’s Get the Jan 24 Party Started

I’ve been asked to speak at the Hawaii Advertising Federation annual “university” this coming January, 24, 2008. Since I want to evangelize about new media, I’ll be using our blog to start connecting with the members as well as asking for input from others of you who have opinions and recommendations. For the members of HAF: * what do you love and…

SmallBiz America Relaunched

We love it when clients come to us thirsty for making the web work for them. David Wolf clearly has an appetite that puts him way out in front! A successful entrepreneur across industries as diverse as music and bagels, he came to us to help him develop a new business strategy. The result is SmallbizAmerica.com. Phase One includes a full blog…